Website Build | Stratagon
THE WHY
Every website has a story, and my team was tasked with telling it for this Eco-Luxury Resort, Playa Cativo. They wanted to capture the feel of the resort with no parent company branding involved, which meant custom design. They also needed the ability to purchase and book stays and excursions online. I managed the delivery of this project from mood boards to go-live. It involved a team of copywriters, designers, developers, and a lot of hours spent creating essentially two versions because they also needed this website in a second language!
THE HOW
Organization and clear communication were the pillars of this project. I created a timeline of activities for all teams involved (a Gannt Chart) that we used to mark major milestones and keep the team as a whole focused on the big picture. I kept track of all of the different pieces within our PM software: Teamwork. When the scope began to creep, I communicated the why clearly and drew clear connections to the impact on the timeline. I truly learned about setting expectations in this project!
THE RESULT
A beautiful, custom website with custom illustrations and branding. Happy Client!